Herb Lubalin’s Avant Garde

I inherited the entire set of 14 issues of Herb Lubalin’s and Ralph Ginzburg’s wonderfully subversive 1968-1971 Avant Garde magazine from my father. It was a compulsory part of my design understanding as a very young designer. I am delighted to have had it become part of Alex Isley’s vast personal design library in Redding, CT. Though there can be no argument that the interior pages far surpass the covers in compelling ideas and clever typography, here are all 14 of the flashy fronts:

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