Alexander W White
Design Thinking and Planning
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The Elements of Graphic Design 3rd ed
Editing by Design 4th ed
The Elements of Logo Design
Listening to Type
Advertising Design & Typography, 2nd Ed
Designer
About Design & Type
Top Ten Creative Rules of Thumb
Brainstorming and Creative Problem Solving
Graphic-Design.com interview
Five Steps to Improve Your Design Process
Unified Design
Type & Typography
Typography and Web Advertising
Listening to Type: Emphases and Pauses in Visual Language
Fonts: Menhart Manuscript
Fonts: Preissig Antikva
Type Directors Club (TDC)
Making Text Legible
Editorial & Magazines
Logos & Branding
Identity and Logos
Branding and Logos
Marks and Logos
Professor
Where I have taught
Speaker handouts
Advertising and Editorial Design from the Target’s Point of View
Eight Ideas to Consider in Magazine Making
Communicating Clearly to Help Your Readers [and your Clients]
Magazine Self-Critique
A Few Thoughts on Color in Design
White Space: Page Architecture, Unity, and Type
Four Steps to Making Better Type
How Editors and Designers Fail to Meet Readers’ Needs
Type is Thought Concretized
Typography Turns Browsers Into Readers
Design Management
What is Design Thinking?
Design Management – Related Readings
Design Management – Related Books
Bradbury Thompson’s Westvaco
Herb Lubalin’s Avant Garde
News
Author: Overview
Really Good Logos Explained
Thinking in Type: The Practical Philosophy of Typgraphy
Type in Use, 2nd Ed
How to Spec Type
MFA Thesis: How Creative People Think
Articles
Recommended GD Books
Contact
Contact
Please write me at
alexwwhite1@gmail.com
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October 2021
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